This is how the French shipyard Chantier Naval Couach marketed its Fast Interceptor Craft to the Indian Navy. The navy ordered 15 of the vessels and the first three were inducted last month.
Tag Archives: Rafael
Rafael in Bangalore
Rafael, the Israeli defense company that made waves at the last installment of Aero India in 2009, will be back in Bangalore next week.
Rafael promo riles Indian armed forces
An Indian Air Force (IAF) officer said, “While it can be seen as funny – perhaps a humorous parody, it’s likely to hurt the sensitivities of many people. Maybe Rafael should have thought of this before producing something like this.”
StratPost in the News for Rafael video story
The promotional video was produced by the Israeli arms company Rafael and aired at Aero India 2009 held in Bangalore last month. The video has been derided by some commentators as badly produced and virtually all consider it invariably funny. The StratPost story has made news with the New York Times, with Ronald Mackey writing about it in the blog The Lede, not to mention in other commentaries and observations on the internet.
Rafael’s innovative video marketing for India
Israeli arms firm Rafael displayed a Bollywood-style dance number featuring Israeli artists in full Bollywood costume singing in English about the potential for the Indo-Israeli defense trade relationship on large screen televisions at their stall at Aero India 2009 recently.
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